Social Media Marketing
Facebook, Twitter, Pinterest, Linked In … Which one should I choose? Do we need to be doing them all? How often should we be posting? Why are we not getting any Likes or Shares?
While traditional media is still going strong, social media channels are a great way of reaching your audience fast and direct. Social media is very definitely here to stay and if it's an appropriate way of targeting your audience it should be embraced positively. It can provide a fantastic avenue for targeting your existing and new customers providing an opportunity to engage, convey your personality and create up-to-the-minute dialogue plus gain valuable feedback, not to mention establishing new, genuine long term relationships and opportunities. However, social media does need properly resourcing and managing and that's where we can help.
Social networks make it easy for your customers to share information, and they can significantly increase the audience of any particular story or message. Whether you personally are a social media ‘aficionado’ or prefer to give it a wide berth, it should certainly be part of your communications toolbox.
Being fairly new, social media continues to evolve rapidly and we make a point of keeping up with it, be it through following best practice, attending workshops and presentations or simply using it on a daily basis on behalf of most of our clients.
We can advise you on easy ways to create and manage a social media presence – or you can hand over to us and let us do the work for you.
Our own Facebook and Twitter pages are also ideal ways of maximising exposure for our clients.