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Niche Works
St Margaret's Cottage
32a Duddingston Park
Edinburgh
EH15 1JU

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e. Niche Works
 

Competitor Analysis

In today's exceptionally competitive environment customers are simply spoiled for choice. For many businesses to improve their market position they have to be aware of who they are up against and why.

A regular detailed analysis of your competition is a vital tool in understanding what options are available to your customers.

By discovering your competitor's key strengths and weaknesses and analysing the marketing mix variables, this information allows you to remain one step ahead, providing your customers with the best possible solution for their specific needs and wants.

Learn exactly how your competition present their product or service, what pricing strategy is being implemented, what promotional tactics are being used and if in fact they are your competition at all!

Niche Works can carry out a competitor analysis on your behalf, helping you identify key analysis areas, and presenting you with outcomes and suggestions to gain that important competitive edge.

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Niche Works Services:
The Marketing Clinic
Marketing Road Map
Business Road Map

Public Relations
Mystery Visit
Competitor Analysis
Customer Analysis and Feedback

Training workshops:

The Marketing Works

Sell with Confidence

Competitor Analysis - set your business apart from the rest

Discover your real competitors

Regularly audit your competitors strengths and weaknesses

Benchmark your product and service against the competition

 

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